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Pariplay Strengthens Standing in Spanish Market via Partnership with R. Franco Digital
Presence of Pariplay game content in Spain to be bolstered through partnership pioneering provider
Pariplay Ltd., the No. 1 aggregator and content provider behind innovative products including the Fusion aggregation platform and the Ignite Studio development programme, has today announced it has signed an agreement with a leading global gaming solutions provider, Recreativos Franco Digital (R. Franco Digital). Through the deal, high quality content from Pariplay and its Ignite and Fusion products will be made available to even more operators and their players in the rapidly growing Spanish market, in addition to expanding the reach of R. Franco Digital’s portfolio via the aggregation platform.
How to play Banana Rock
Within a common area inside the Polymarket headquarters, Manning skied high to catch a ball from a jugs machine, while he withstood a low tackle from a defender. “Good morning, Eli,” James proclaimed, before the two-time Super Bowl MVP tossed him the football outside an elevator adorned with the Polymarket logo. Seconds later, James exchanged a handshake with Jeter, a Hall of Fame shortstop who won five World Series titles with the New York Yankees. Last month, the Yankees became the first Major League Baseball club to directly partner with Polymarket.
The total cost of the ad has not been divulged by Polymarket, but it is fair to estimate that it fell in the millions given the high expenses of bringing aboard a prominent filmmaker such as Berg. Beyond director fees, Polymarket also had to budget for agency and concept fees, set construction and post-production costs that include visual effects, licensing and sound design. In late-August, Polymarket disclosed that it has sought a $21 billion valuation in a new funding round led by Donald Trump Jr’s venture firm, 1789 Capital.
Polymarket may defend any substantial investment in marketing given the overwhelming impact on customer acquisition that ensued. On Tuesday, Polymarket ranked first on the App Store in downloads for free finance apps, topping archrival Kalshi, Capital One Mobile and prominent payment providers PayPal and Venmo.
How to play Banana Rock
SOFTSWISS’s CTO gets candid on AI hype, Tech Race and why the room matters more than the stage.
In July, iGB announced the media partnership between SOFTSWISS and World Gaming for Tech Race Summit 2026 in September.
Recently, Margaret Dunn, portfolio director at WorldGaming, interviewed Sergey Kastukevich, chief technology officer at SOFTSWISS, in a primer of both Tech Race and ICE Hall 7. The pair also shared their perspective on the development of AI in the industry.